# Barak Samir

Head of Product RTG · RTG Robusta Technology Group · Egypt

Page: https://techne-summit-concept.pages.dev/speakers/barak-samir

Head of Product at Robusta Studio, where I lead product strategy and delivery across digital transformation projects and help build the capabilities of the product managers on my team. My work sits at the intersection of three things: shaping product direction that connects business goals to real user needs, running delivery in a way that actually ships, and growing people. I care as much about the systems and fundamentals behind a product — architecture, scalability, UX principles — as I do about the roadmap, because that's what separates a product that works from one that just launches.

## Sessions at Techne Summit 2026

- [When to Build In‑App vs On Channels](https://techne-summit-concept.pages.dev/agenda/when-to-build-in-app-vs-on-channels.md): Sat 26 Sept, 6:30 pm – 6:45 pm, Ghurnata - Terrace Stage, Cairo