Amir Hassan

Results-driven Marketing, Media, and E-Commerce Leader with 17 years of experience driving growth through strategic marketing planning, E-Commerce enablement, media buying, and digital transformation. Proven experience in multi-regional leadership roles across Middle East, Turkey, and Africa. Led cross-functional teams to enable E-Commerce growth to contribute 46% of topline revenue and achieving a 116% CSG while boosting multi-market profitability across 10+ regional markets. Passionate about AI-driven marketing, first-party data strategy, and shoppable touchpoints. Recognized for building innovative growth marketing initiatives and fostering collaboration with regional and global teams.