# Building Strategic Alliances in Tech Brands

- Event: Techne Summit Alexandria 2026
- When: Saturday, 3 October 2026, 1:00 pm – 2:00 pm (Cairo time, GMT+3)
- Where: Multipurpose Room - Workshops A, Bibliotheca Alexandrina, Alexandria
- Track: Healthtech
- Page: https://techne-summit-concept.pages.dev/agenda/building-strategic-alliances-in-tech-brands
- Calendar: https://techne-summit-concept.pages.dev/agenda/building-strategic-alliances-in-tech-brands.ics

In the hyper-competitive tech landscape, scaling a brand requires more than just product excellence, it demands powerful synergy. This workshop dives deep into the art of identifying, negotiating, and sustaining strategic partnerships that drive exponential growth. Learn how to align partner incentives with your brand vision, navigate complex deal-making, and leverage ecosystem alliances to expand your market reach.

## Speakers

- [Nardeen Magdy](https://techne-summit-concept.pages.dev/speakers/nardeen-magdy.md), Director of Business Development and Partnerships, Vezeeta